So in the class I take for final year students, I no longer teach photography. There are plenty of other teachers who do that well. I help develop students’ career prospects. We talk about presentation, writing grant applications, negotiating with clients and about having a strong online presence.
While I showed them graphs and statistics about how photographs and videos increase their reach and engagement in social media, I was still having trouble getting them to use social media (SM) effectively. They were active on facebook and did share things amongst one another, but it wasn’t part of a systematic online strategy. Several of the students had done badly in their exams in my last batch, and as a teacher I had to share part of the blame. Then I came across Empire Avenue (EA).
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