By Duleepa Wijayawardhana • August 23, 2010

Changes: Trading Inactive Accounts

We've always been upfront with our wonderful community that we will take all forms of abuse seriously on Empire Avenue. We review transactions, reports and other metrics on a daily basis to spot trends and issues so that we can react as quickly as we can. Of course, we discuss ideas, listen to community suggestions and make decisions as appropriate.

To this end, we are in the process of reviewing many aspects of the Empire Avenue markets in order to make them as fair for everyone as possible. There are a number of changes that we will likely implement over the next few weeks, similar to how we put in limits on how you could buy virtual shares in new arrivals during our "Dublin" release.

While we do try to release information as early as possible on such changes, we also don't want to encourage abuse and so some changes will be announced as we make them. Today we are announcing the following change effective immediately

* EDIT: We have changed this rule to be a more fair 50 shares in any 24 hour period in accounts which have not logged into Empire Avenue in the previous 14 days, we will adjust numbers and time periods based on how the markets behave! You will be able to buy a maximum of 10 shares in any single transaction from Influencers who have not logged into Empire Avenue in the preceeding 14 days. This change is being implemented to prevent abuse that has unfortunately occurred with people inappropriately trading inactive accounts. We appreciate the input from our community through the feedback channel and we believe that this change promotes better market strategies.

The integrity of our system and the enjoyment of our users is paramount and we appreciate your feedback and suggestions which help us ensure that the platform is fair and fun for everyone. We are committed to preventing people using the site to promote unethical behaviour or adversely affect other Influencers on Empire Avenue and we will continue to take whatever action is necessary to stop it.

We truly appreciate our community for their input and more changes will follow. Please watch this space!

Disclaimer: Our owners, writers, and/or guest post authors may or may not have a vested interest in any of the above projects and businesses. None of the content on this blog is investment advice nor is it a replacement for advice from a certified financial planner.